- Identify competitors in the market (large and small); try to cover everything
Premade Meals:
Katie’s Plates
Nourish Foods
Fresh n Lean
Caf
Meal Prep:
Hello Fresh
Vending Machines:
Healthy You
Fresh Healthy
Food delivery services:
DoorDash
Waitr
GrubHub
Uber Eats
- Identify how you believe you can differentiate your solution from the market (get specific)
We will specifically target college students and provide healthy, fresh food at a convenience and low cost
Have partnerships with local grocery stores and restaurants to reuse their unwanted produce.
-supermarkets throw out most of their produce after one day
-eliminate food waste by giving unpurchased food from our vending machines to a local homeless shelter
- What specific problem within this idea are you going to focus on (must be narrower than early exploration problem statements)?
Providing healthy fresh food and eliminating food waste
- Is your proposed solution a product, a service, or both? Do you need all of them to differentiate or should you only focus on one?
Yes we need both to differentiate - have freshly made meals and then providing this unique service
- What are the specific components of your potential solutions that uniquely solve this problem?
Affordable cost
Convenience for pre-packaged food
Encourage a healthy lifestyle
- What specific questions does this analysis raise for you in terms of evaluating the viability of your idea?
Shelf life of food
Conditions for placing the vending machines on campuses
Regulations and guidelines for getting food from stores and restaurants