« Typographic Exploration

Typographic Exploration

Effective Typefaces for my brand:


1 ORBITRON 

-Clean (appearance of the Porshe Design Logo)

-Feels futuristic

-Easy to read


Ex:

https://fonts.google.com/specimen/Orbitron






2 ABRIL

-Prominent letter separation

-Different; catch the eye (appearance of a newspaper headline font)

Ex:

https://fonts.google.com/specimen/Abril+Fatface






3 Fredericka the Great

-Raw font, yet still very crisp; symbolizes the “pure form” of organic 

-Crisp letter separation while also being artsy 


Ex:

https://fonts.google.com/specimen/Fredericka+the+Great


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